Kashika Chadha
|
Luxury Fashion Brands Embracing the Digital: An Exploratory study
to unfold the success strategy
|
ICBM, DTU, 29 and 30th March,2019
|
A Review of Content Sharing and communication over social media
platforms
|
ICOMBS, IBS Hyderabad,15th and 16th November,2019
|
Content Marketing: Taking a leap forward with social media
|
PAN IIM Rohtak, 12,13,14th December,2019
|
Who plays the second fiddle on Social Media? A review of Marketer
Generated Content and User generated content
|
Entrepreneurship, Resource Planning, and Regional Development
(IMI Bhuvneshwar), 29th and 30th November,2019
|
Length and Breadth of content Marketing with respect to social
media
|
MTMI Conference, Mauritius, 20 and 21st December,2019
|
MILAP Cosmetics- Expanding horizons and Exploring new markets
|
International Case Conference, Katastasi (FIIB), 4th Jan,2020
|
A comparative study on the dimensions of Marketer generated
content and user generated content on social platforms
|
International conference on Business Transformation in Global
Digital Era: Re-innovate, Re-strategize, Re-model
(INCONSYM,2020), 20th,21st & 22nd February,2020
|
A Review of Social Media Content: A New Power horse of Marketing
|
International Conference on Advances in Management Practices
(ICAMP),2020
|
Developing a conceptual framework of Social Media Engagement:
Drivers, Dimensions & Concequences
|
International Management Conference, AMRIT, 16,17th & 18th
December,2020
|
Shabnam Kumari
|
Exploring the Architecture of Fourth Industrial Revolution:
Globalization 4.0
|
Entrepreneurship, Resource Planning, and Regional Development
(IMI Bhuvneshwar), 29th and 30th November,2019
|
Indian Export Performance in Pre and Post reform Period: A Review
|
MTMI Conference, Mauritius, 20 and 21st December,2019
|
An Empirical Investigation of Indian Agricultural Exports during
2013-2018
|
IIM Sambalpur, 28.29,30, December, 2019
|
A Study on the Key Determinants of Indian Agricultural Exports in
the Post Reform Period
|
International Conference on Advances in Management Practices”,
JIMS Rohini, 23rd May, 2020
|
Determinants of Indian Agricultural Exports in the post reform
period: With specific reference to Tea, Natural Rubber &
Coffee (green)
|
Finance India International Research Conference, Indian Institute
of Finance, Greater Noida, 8th August, 2020.
|
Somya Jain
|
Millennials And Motivation: What works?
|
PAN IIM Rohtak, 12,13,14th December2019
|
“Collaboration and Trust at the workplace, Can it affect the
personality traits of an employee?”
|
IIM Sambalpur, 28.29,30, December 2019
|
Dynamics of Servant Leadership, Authentic Leadership, and
Mindfulness
|
Transforming HR in the digital ERA: prospectus and implicit
issues, IMS Ghaziabad, 11th January 2020
|
“Impact of personality traits on the organizational culture
dimensions”
|
Entrepreneurship, Resource Planning, and Regional Development
(IMI Bhubaneswar), 29th and 30th November2019
|
Role of Emotional Intelligence in handling stress: Evidence from
Higher Education
|
International Conference on Advances in Management Practices
ICAMP- 2020, 23th May 2020
|
Place of emotional intelligence and mindfulness in entrepreneurs
life
|
International Conference on Dynamic Business Environment:
Challenges & Opportunities in the New Normal-ICDBE-2021, IMS
Ghaziabad University Courses Campus
|
Great Leader in COVID 19: Narendra Modi
|
VIPS December 2020
|
Himanshu Goel
|
Future growth of E-commerce Contribution Analysis of Marketing
and Finance Functions
|
IIM Indore International Conference Proceedings (Emerald), 26 -
28th, July, 2019
|
M/M/1 single server Markovian Queuing systems with reverse
balking and Catastrophe
|
IIM Ahmedabad Conference Proceedings, 16-18th December, 2019
|
A Management Dilemma: Less Cash vs Cash Less
|
International Case Conference, Katastasi (FIIB), 4th Jan,2020
|
Customer Perception Towards online Banking in terms of usability,
Risks & Comfort
|
PAN IIM Rohtak, 12,13,14th December,2019
|
Analyzing Cointegration and Causality between Indian Stock Market
and Macroeconomic Variables
|
IIM Sirmaur - Paper Accepted, 6-7th March, 2020
|
Stochastic Stock Price Prediction Model
|
Entrepreneurship, Resource Planning, and Regional Development
(IMI Bhuvneshwar), 29th and 30th November,2019
|
Are Indian and Chinese Stock Market Interlinked ? An Application
of Causality and Cointegration Approaches
|
Finance India International Research Conference, Indian Institute
of Finance, Greater Noida, 8th August, 2020.
|
Reverse reneging with encouraged arrivals and catastrophe
|
5th International Conference on “Global Business Environment,
Entrepreneurship, Resource Planning and Regional Development”,
IMI Bhubaneswar, 29-30th, November, 2019
|
Dynamic Prediction of Indian of Indian Stock Market: An
Artificial Neural Network Approach
|
The open University, Hong Kong, September
|
Analyzing International Linkage of the Indian Stock Market with
the Chinese Stock Market using Causality and Cointegration
Approaches
|
ICAMP, 2020
|
Artificial Neural Networks (ANNs):- An effective tool in
Financial Analysis
|
MTMI Mauritius, 20-21th, December, 2019
|
Rashika Malik
|
Achieving Sustainable development through Green Banking
|
Prastuti 2020, 7th March 2020
|
Sustainable Banking: A Roadmap to Sustainable Development
|
ICAMP 2020, 23rd May 2020
|
Rupanshi Toteja
|
Transforming Delhi Tourism to Ecotourism
|
Prastuti, JIMS, 7th March 2020
|
Moving Religious Tourism to Virtual Tourism
|
International conference- ICAMP 2020 at JIMS, 23rd May 2020
|
Disruptions Exacerbating E-Learning Process- An Empirical Work
|
National E-conference on SDG 4 Covid-19: Re-calibrating Indian
Education System at PHD Chamber of Commerce and Industry, 24th
July 2020
|
Sustainable Strategies for Tele-Medicine Industry
|
International Conference on Strategies for Sustainable Practices:
During and Post Covid at Jagannath Univeristy on 1st October
2020
|
Confirmatory Analysis of factors influencing users adoption of
OTT Industry
|
E-Conference on Industry 4.0 - Current Scenarios and Potential
Directions at PHD Chambers of Commerce and Industry on 16th
October 2020
|
Vandana
|
Green hrm in promoting environmental sustainability- a road map
for Indian retail companies
|
ICAMP- 23rd May 2020
|
Green hrm in promoting environmental sustainability- a road map
for Indian IT companies
|
Prastuti 2020- 7th March 2020
|
Jasmeet Kaur
|
Blockchain: A contemporary tool in Banking sector
|
ICBM, DTU, 29 and 30th March,2019
|
Digi India: A Growth Trajectory
|
Entrepreneurship, Resource Planning, and Regional Development
(IMI Bhuvneshwar), 29th and 30th November,2019
|
An Empirical study of financial linkages between stock markets of
SAARC nations
|
IIM Sambalpur, 28.29,30, December, 2019
|
Analysis of Dynamic linkages between the Stock Markets of
Emerging Market Economies (EME)s.
|
|
Analysing the applicability of Black & Scholes approach: A
Systematic review
|
MTMI Conference, Mauritius, 20 and 21st December,2019
|
Pooja Kudesia
|
An Emperical Study on Effectiveness of Customer Engagement
Strategies adopted by Leading banks during four Lockdowns in
Jaipur City
|
International Webinar on Contemporary Issues on Business
Management and Information Technology , 22 & 23 , June ,
2020, Amity Univeristy , Patna
|
Niche Products : Analyzing Middle Aged Consumer Propensity to
Purchase over Generic products in Jaipur City
|
International Conference on Advances in Management Practices (
ICAMP , 2020) , May 23 , 2020
|
Study of Effectiveness of Instagram as a tool for Marketing
amongst Yoga Teachers in Jaipur City
|
International Conference on Inter disciplinary Academic Research
& Innovation ( IARI, 2020) , Apex College , Makrana ,
Rajasthan , 31 Jan -1 Feb , 2020
|
Multivariate Analysis of the Factors Influencing Purchase
Decision of Customers Towards New WagonR in Jaipur City
|
International Conference on Business Management and Social
Innovation , 24 Aug , 2019
|
Anuradha Jain
|
Effect of CRM on Customer Satisfaction: A Case of Indian PSU Bank
|
INTERNATIONAL CONFERENCE ON MARKETING, TECHNOLOGY & SOCIETY
Organized by IIM Kozhikode from December 07th - 09th, 2020
|
Priyanka Sadhna
|
Key Motivators for Generation Z at Workplace
|
International Conference on Advances in Management Practices
(ICAMP), 2020, 23 May 2020, JIMS, New Delhi, India
|
Making way for Gen Z employees: Revisiting employee engagement
|
International Conference on Dynamic Business Environment:
Challenges & Opportunities in the New Normal-ICDBE-2021, IMS
Ghaziabad University Courses Campus
|
Sarvesh Yadav
|
Every Crowd has a silver Lining: Emergence & Application of
Crowdsourcing
|
Entrepreneurship, Resource Planning, and Regional Development
(IMI Bhuvneshwar), 29th and 30th November,2019
|
Crowdsourcing: Development & Application in Marketing
|
MTMI Conference, Mauritius, 20 and 21st December,2019
|
Defining the level of Customer Satisfaction towards cab services
in Delhi: An Analytical Study
|
IIM Sambalpur, 28.29,30, December, 2019
|
Exploring and Harnessing the Crowd: Crowdsourcing
|
PAN IIM Rohtak, 12,13,14th December,2019
|
Heena Arora
|
Neuromarketing: A tool to understand consumer psychology
|
MDI, Murshidabad
|
ACT: An Action to communicate & transform
|
AIMA
|
Defining the level of Customer Satisfaction towards cab services
in Delhi: An Analytical Study
|
IIM Sambalpur
|
Deepak
|
Nudge Theory and Its Application in Organic Consumer Products: A
Review Study”
|
MDI, Murshidabad
|
Ashish Siha
|
Social Entrepreneurship: A Conceptual Work
|
EDI,Ahmedabad,25-27th February,2021
|
Disha Garg
|
The Dynamic shift in HR Landscape due to COVID-19: An Exploratory
Study
|
International Conference on Changing Business Paradigm organized
by MDI Murshidabad from 19th-21st March, 2021
|
Research Paper Publications
|
Scholar Name
|
Paper Title
|
Journal Details
|
Kashika Chadha
|
MILAP Cosmetics- Expanding horizons and Exploring new markets
|
Journal of Management and Public Policy (MDRF), Vol.11 No.1,2019
|
Customer Satisfaction from ecommerce website
|
International Journal of Engineering, applied and management
sciences paradigms, Vol.54 Issue 8, November,2019
|
A Review of Content marketing with respect to social media
|
GHS-IMR, Vol12, Issue 1& 2, December,2019
|
Luxury Fashion brands Embracing the Digital: An Exploratory Study
to Unfold the Success Strategy
|
‘Manthan’- Journal of Commerce and Management, Vol.7 Issue 2,
January,2020
|
Shabnam Kumari
|
Impact of Cultural Differences on Organization Performance: with
reference to Tech Mahindra Ltd.
|
Indian Journal of Management & Indian Business Studies, Vol.
6, Issue 1
|
Defining impact of colours in buying behaviour of the customers
with reference to mobile phones
|
International Journal of Engineering , Applied and Management
Sciences & Paradigms, Vol 54 Issue 7, October,2019
|
Mental Health Issues with Entrepreneurs in a Start-up Journey:
Concerns & Remedies
|
Tathapi, UGC Care, June 2020
|
Exploring the Architecture of Fourth Industrial Revolution:
Globalization 4.0
|
Focus: Journal of International Business, EBSCO, Proquest, ICI
Index, December 2020
|
Determinants of Indian Agricultural Exports in the Post Reform
Period with special reference to Tea, Natural Rubber and Coffee
(Green)
|
Finance India, Scopus, ABDC – C, Scopus indexed, Vol. XXXIV No.
4, December 2020, Page 1563 – 1578.
|
Impact of the COVID-19, Lockdown and Unlock on the Indian Stock
Market and its International Linkage with the Chinese Stock
Market
|
International Journal of Monetary Economics and Finance, Scopus,
ABDC – C.
|
Himanshu Goel
|
Ratio Analysis: A Study on Financial performance of Ashok Leyland
|
Saudi Journal of Economics and Finance, Vol. No. 3 Issue 5, May,
2019
|
Ratio Analysis: A Study on Financial performance of Eicher Motors
|
International Journal of Engineering, applied and management
sciences paradigms, Vol.54 Issue 3, June,2019
|
Stochastic Stock Price Prediction Model
|
Our Heritage UGC CARE (Category - B), Vol. 67, Issue 2, December,
2019
|
A Management Dilemma: Less Cash vs Cash Less
|
Management Practices in the New Millennium (Bloomsbury
Publication), Edited Book
|
Are Indian and Chinese Stock Market Interlinked ? An Application
of Causality and Cointegration Approaches
|
Finance India, ABDC C and Scopus Indexed Journal
|
Impact of the COVID-19 Lockdown, Unlock on the Indian Stock
Market and its International Linkage with the Chinese Stock
Markets
|
International Journal of Monetary Economics and Finance, Scopus,
ABDC – C.
|
Analyzing Nexus between Stock Market and Key Macroeconomic
Variables using Cointegration and Causality Approaches
|
International Journal of Indian Culture and Business Management,
SCI and UGC Care
|
Analyzing Interlinkages of Indian Stock Market with Other
Emerging Asian Markets
|
International Journal of Economics and Business Research, ABDC C
and Scopus
|
Analyzing International Linkage of the Indian Stock Market with
the Chinese Stock Market using Causality and Cointegration
Approaches
|
Clio: An Interdisciplinary Journal, UGC Care
|
Exploring the Architecture of Fourth Industrial Revolution:
Globalization 4.0
|
Focus: Journal of International Business, EBSCO, Proquest, ICI
Index, December 2020
|
A Meta Analysis of the Application of ANNs in Accounting and
Finance
|
SCMS Journal of Indian Management, Scopus and UGC Care
|
|
Behavioral Finance: Investors’ Cognitive Mistakes
|
Kala Sarovar, UGC Care Journal
|
Rashika Malik
|
Sustainable development through green banking: a study on Indian
banking sector
|
International Journal of Recent Advances in Multidisciplinary
Research, Vol. 07, Issue 07, pp. 6089-6094, July, 2020
|
Rupanshi Toteja
|
Marketing Strategies During Pandemic Times
|
Shodh Sanchar Bulletin ,UGC Care, Vol 10, Issue 38, April - June
2020, Page no- 232-240
|
Disruptions Exacerbating E-Learning Process At Instructor's End-
An Empirical Work
|
Sambodhi, UGC Care, October to December 2020, Volume 43 , Issue
4.
|
Sustainable Strategies of Tele-Medicine Industry –
|
Shodh Sanchar Bulletin ,UGC Care, Vol 10, Issue 40,
October-December 2020
|
Vandana
|
The Dynamics of Green HRM: Present and Future Perspective
|
Shodh Sanchar Bulletin ,ISSN No-2229-3620 for June2020 Issue.
|
Sarvesh Yadav
|
Earning consumer satisfaction: a sustainable
strategy(res.patanjali ayurveda ltd.
|
IJMS
|
A study on the comparison of branded apparels with non branded
apparels among the youth
|
IJEAM
|
An analytical study to understand the level of customer
satisfaction towards cab services in delhi
|
Tathapi
|
Pooja Kudesia
|
Factors Affecting the Adoption of Apps by Lower Income Group
Segment in Jaipur
|
Wesleyan Journal of Research , October 2020 13(31):13-17, ISSN No
:0975-1386
|
An Empirical Study on Effectiveness of Customer Engagement
Strategies Adopted by leading Banks during four lockdowns in
Jaipur City
|
Tathapi Multidisciplinary Journal , Vol-19-Issue-25-June-2020),
ISSN:2320-0693
|
Factors Influencing Cognitive Evaluation in Attitude Formation
|
Purukala Multidisciplinary Journal, Vol-31-Issue-04-April-2020
2020,ISSN :0971-2143
|
Review Paper on Diffusion of Eco -Innovation Products
|
Journal of Emerging Technology and Innovative Research, Vol.6,
Issue 10, October 2019, ISSN: 2349-5162
|
Multivariate Analysis of the Factors Influencing Purchase
Decision of Customers Towards New WagonR in Jaipur City
|
Journal of Emerging Technology and Innovative Research, Volume 6,
Issue 6 , June 2019, ISSN: 2349-5162
|
Deconstructing Emotional Strings of SpeakAsia
|
IOSR Journal of Business & Management e-ISSN: 2278-487X,
p-ISSN: 2319-7668. Volume 20, Issue 8. Ver. III (August. 2018),
PP 01-05
|
Anuradha Jain
|
Student’s experience with online learning in the times of
covid-19: insights from a coaching institute”
|
International Journal of Engineering,Applied and Management
Science Paradigms
|
Priyanka Sadhna
|
Key motivators for driving work performance amid COVID-19 in
developing nations
|
International Journal of Work Organisation and Emotion, 11(2),
105-119.
|
GenZ entering the workforce: Restructuring HR policies and
practices for fostering the task performance and organizational
commitment
|
Journal of Public Affairs, e2535.
|
Book Publication- Let’s Redefine Preparation
|
Bloomsbury,2021
|
Jasmeet Kaur
|
Ratio Analysis: A Study on Financial performance of Eicher Motors
|
Saudi Journal of Economics and Finance, Vol. No. 3 Issue 5, May,
2019
|
Ratio Analysis: A Comparative study on the financial performance
of Maruti Suzuki & Mahindra & Mahindra (M&M)
|
International Journal of Engineering, applied and management
sciences paradigms, Vol.54 Issue 4, November,2019
|
Somya Jain
|
Can Personality traits impact the organization's culture?
|
International Journal of Management Studies, Vol VII, Issue 1,
January 2020 (UGC)
|
Millennials on Job Hunt
|
International Journal of Business and Management Invention,
Volume 9, Issue 1. Ser II (UGC)
|
Dynamics of Servant Leadership, Authentic Leadership, and
Mindfulness
|
Tathapi (UGC Care)
|
Emotional Intelligence sword of women entrepreneur: In India
|
International Journal of Mechanical and Production Engineering
Research and Development(Scopus Indexed) ISSN(P): 2249-6890
ISSN:2249-8001 Vol.10, Issue 3, Jun 2020
|
Mixed emotions and cultural value of higher education students:
In COVID-19
|
MuktShabd Journal(UGC CARE), Volume IX, Issue VII, JULY/2020
|
Conflict Management( Case Study)
|
International Journal of Research in Social Sciences(UGC) Vol.10
Issue 08, August 2020, ISSN: 2249-2496
|
An Alternative Structure of Delivering Management Education in
India
|
https://doi.org/10.1177/0047239520958612
(Sage, UGC Care)
|
Role of Emotional Intelligence in Handling Stress: Evidence From
Higher Education
|
IJRAR-International Journal of Research and Analytical Reviews
(IJRAR), E-ISSN 2348-1269, P- ISSN 2349-5138, Volume.7,
Issue 4, Page No pp.580-588, October 2020.
|
Heena
|
Neuromarketing: A tool to understand consumer pdychology
|
Psychology & Education Journal, Scopus Indexed
|
An analytical study to understand the level of customer
satisfaction towards cab services in delhi
|
Tathapi,UGC CARE
|