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JIms Rohini Organized Retail Softwares- Retail Pro & Merchandising

JIMS Rohini organised a Workshop on Retail Softwares- Retail Pro & Merchandising for PGDM Retail Management batch (2023-25) & (2022-24) on 19 th July, 2023. The Resource person was Mr. Veerender Malik, Ex-Asst Professor- GD Goenka University.

Retail businesses today are highly dependent on technology to streamline their operations, enhance customer experiences, and drive profitability. Retail software solutions play a crucial role in managing inventory, sales, customer data, and other critical aspects of retail management. This article provides an overview of two popular retail software solutions - Retail Pro and Merchandising - specifically tailored for students pursuing a Post Graduate Diploma in Management (PGDM) in the retail industry.

Retail Pro:

Retail Pro is a comprehensive retail management software that offers a wide range of features designed to meet the needs of retailers across various sectors. It provides a unified platform to manage inventory, sales, customer relationships, and transactions.

Key features of Retail Pro include:

  • Inventory Management: Retail Pro helps retailers effectively manage their inventory by providing real-time visibility into stock levels, tracking item movements, and optimizing reorder points. This allows PGDM students to gain insights into inventory management strategies, such as demand forecasting and inventory turnover analysis.
  • Point of Sale (POS): The POS module of Retail Pro enables seamless and efficient sales transactions, including barcode scanning, payment processing, and receipt printing. Students can learn about the importance of a user-friendly POS system and its impact on customer satisfaction and operational efficiency.
  • Customer Relationship Management (CRM): Retail Pro facilitates the creation of a centralized customer database, allowing retailers to track customer preferences, purchase history, and loyalty programs. Understanding CRM tools can help PGDM students develop customer-centric strategies and personalized marketing campaigns.
  • Reporting and Analytics: Retail Pro offers robust reporting and analytics capabilities, allowing retailers to generate customized reports on sales, inventory, and other key performance indicators. By analyzing these reports, students can learn how to make data-driven decisions and identify areas for improvement.


Merchandising is a specialized retail software solution that focuses on optimizing product assortment, pricing, and promotions to maximize sales and profitability. It provides retailers with valuable insights into consumer behavior, market trends, and competitor analysis.

Key features of Merchandising include

  • Assortment Planning: Merchandising enables retailers to create and manage product assortments based on customer preferences, market trends, and historical sales data. PGDM students can learn how to develop effective assortment strategies to cater to different customer segments and optimize sales.
  • Pricing and Promotions: This software solution helps retailers determine optimal pricing strategies and manage promotional campaigns. Understanding pricing dynamics and promotional tactics can help students develop pricing strategies that balance profitability and customer value.
  • Demand Forecasting: Merchandising utilizes advanced algorithms to analyze historical sales data and predict future demand patterns. By learning about demand forecasting techniques, PGDM students can gain insights into inventory planning, production scheduling, and order fulfillment.
  • Competitive Intelligence: Merchandising provides retailers with real-time data on competitor pricing, promotions, and market trends. Students can learn how to leverage competitive intelligence to identify market opportunities, differentiate their offerings, and stay ahead in a dynamic retail landscape.
  • In nut shell, Retail software solutions like Retail Pro and Merchandising offer powerful tools for managing various aspects of retail operations. For PGDM students aspiring to pursue a career in the retail industry, understanding these software solutions can provide valuable insights into retail management strategies, customer-centric approaches, and data-driven decision-making. By familiarizing themselves with these retail software solutions, students can equip themselves with the necessary skills to thrive in the ever-evolving retail sector.