Recent Research & Publication

Dr. Neelam Dhall

• Lost in Transmission: Analysing Customer churn Dynamics on DTH Services in KIM Journal of Management Cases; ISSN: 2583-7133; 2023
• AI Empowered HR: Leveraging Strengths and Mitigating Challenges in International Journal of Recent Advances in Multidisciplinary Research; ISSN:2350-0743; Apr-24 https://www.ijramr.com/sites/default/files/issues-pdf/5229.pdf
• On-Demand Hyperlocal Delivery Services: A Feasibility Study in Gradiva Review Journal; ISSN NO : 0363-8057; 2022
• https://drive.google.com/file/d/13r-D7SPOTC4HCsi6bCApBic2wK4zmkWN/view?usp=share_link
• Development of Common Facility Centres for MSMEs: A Feasibility Study in South Asian Journal of Marketing & Management Research (SAJMMR); ISSN: 2249-7137 2022 https://saarj.com/wp-content/uploads/paper/SAJMMR/2023/ABSTRACT/SAJMMR-JUNE-2023/6.1,%20Dr.%20Neelam%20Dhall.pdf
• Sustainable Banking: A Roadmap to Sustainable Development in Corporate Governance and Sustainability Review; ISSN 2519-8971; Sep-21
• https://virtusinterpress.org/Sustainable-banking-A-roadmap-to-sustainable-development.html
• Examining The Impact of CRM On Customer Satisfaction: A Case of An Indian Public Sector Bank in International Journal of Business Innovation and Research. Inderscience Publication; ISSN (print): 1751-0252; ISSN (online): 1751-0260; Jan-22

• Examining Employer Branding through Sentiment Analysis of Employee Reviews: A study of select IT Companies in Journal of management & entrepreneurship; ISSN: 2229-5348; Feb'22
• Revisiting HR Practices During COVID-19 Crisis: A Case of Indian Fintech Company in Academicia: An International Multidisciplinary Research Journal; ISSN: 2249-7137; April'22 https://indianjournals.com/ijor.aspx?target=ijor:aca&volume=12&issue=4&article=036
• Student's Percetion About Employability Courses Led by Corporate Practitioner: An Exploratory Study in Asian Journal of Multidimensional Research; ISSN: 2278-4853; May-22 https://www.indianjournals.com/ijor.aspx?target=ijor:ajmr&volume=11&issue=5&article=022
• TQM In Indian Auto Component Smes: Role Of Contextual or Institutional Factors' Has Been Published in International Journal of Entrepreneurship and Small Business in International Journal of Entrepreneurship and Small Business; ISSN: 1741-8054; Aug-20 https://www.inderscience.com/info/inarticle.php?artid=109012
• Sustainable Development through Green Banking: A study on Indian Banking Sector in International Journal of Recent Advances in Multidisciplinary Research; ISSN: 2350-0743; Jul-20 http://www.ijramr.com/sites/default/files/issues-pdf/3240.pdf
• Investors Awareness and Perception Towards Mutual Funds Investment: An Exploratory Study  in International Journal of Advanced Research; ISSN 2320-5407; Jun-21 https://www.journalijar.com/article/37589/investors-awareness-and-perception-towards-mutual-fund-investment:an-exploratory-study/

• Enhancing Digital Payments Adoption Through Customer-Centric Marketing Strategies: A Conceptual Framework in MANTHAN: Journal of Commerce and Management; ISSN: 2347-4440; Jun-21 https://www.journalpressindia.com/manthan-journal-of-commerce-and-management/doi/10.17492/jpi.manthan.v8i1.812104?dc=abs
• Factors Influencing Consumer’s Choice of E-Learning Services: An Exploratory Study in International Journal of Scientific Research and Engineering Development; ISSN : 2581-7175; Jun-21 http://www.ijsred.com/volume4/issue3/IJSRED-V4I3P14.pdf
• Aligning HR Roles for Promoting Sustainability in Retail Sector: A Conceptual Framework in Purakala Journal; ISSN 0971 2143; May-20
• Mental Health Issues with Entrepreneurs in A Start-Up Journey: Concerns & Remedies in Tathapi Journal; ISSN 2320 0693; Jun-20 https://scholar.google.com/citations?view_op=view_citation&hl=en&user=BNIXJ34AAAAJ&citation_for_view=BNIXJ34AAAAJ:zdjWy_NXXwUC
• A study on Crop Residue Burning (CRB) in Haryana: Issues & Suggestive Policy Measures in Journal of Management and Public Policy; ISSN 0976 013X; Jun-20
• http://jmpp.in/wp-content/uploads/2020/08/Neelam-Dhall-Bhavneet-Kaur-and-B.-K.-Som.pdf
• The Dynamics the Green HRM: Present & Future Perspective in Shodh Sanchar Bulletin; ISSN 2229 3620; Jun-20